Our mission

A few years ago, Bernadette Kooijman sat down on the sofa after a long day at work to watch the eight o’clock news on TV. During the commercial break, she saw a “food innovation” being advertised: the pizza burger—two pizzas stuck together in the shape of a burger. “That was the moment I decided to do something about it.” So, she started experimenting herself, and not long after, she came up with a world first: the vegetable tortilla, a tortilla made with 45% vegetables.

Our dream is to make even more products a little better—for you!

What if we could make the products you often eat not only a bit tastier but also a bit better? That’s our mission. Research has shown that, of all our ingrained habits, our eating habits are the hardest to change. That’s why we make your favourite foods a little better: fresher, healthier, tastier.

Real food. Real story. No Fairytales

What is your favorite food that we can make healthier & tastier? Send us an email at contact@nofairytales.nl and we’ll let our innovation dream team get to work on it!